Friday Night Premiere Party

Held on the Friday before the Saturday Festival, the Premiere Party offers guests early buying opportunities, a cocktail party option, and many other VIP perks.

Location: Hickory Metro Convention Center, Hickory, NC

Premiere Party begins at 6 PM

Date: March 19th, 2027

Premiere tickets are $50 and include a Southern buffet and a cocktail reception with the artists beginning at 6:00 PM. During this time, ticket holders can meet and mingle with the artists before enjoying exclusive early buying opportunities starting at 7:00 PM.  Premiere Tickets must be purchased in advance!